The field of marketing is vast, with occupations that reflect a wide range of interests and aspirations. Moreover, the industry offers a high earning potential and the chance to build a set of skills that can be applied to practically any business.

Marketing professionals a generation ago had no idea what social media was. Instagram, Facebook, and Twitter were not available back then. Thus, there was no need to integrate any of it into your marketing strategy.

Marketing is still evolving at breakneck speed today.

Currently, skilled marketers who can position firms to understand, harness, and benefit from digital marketing, are in high demand.

What’s more, in today’s high-tech environment, the next big thing is always right around the corner. As a result, large and small businesses, agencies, online marketers, and eCommerce retailers all want well-prepared college graduates who can assist them in building a community, attracting high-quality traffic, engaging followers, and generating a high return on investment (ROI).

Jobs You Can Go For With A Marketing Degree

Digital marketers are crucial to businesses, which is indicated by the boom in demand for such positions. According to LinkedIn Insights, 2020 saw a 52% increase in job opportunities in the field. 

A degree in digital marketing will teach you how to use your online abilities to interact with online customers. You’ll work on projects and modules that promote the strategic and tactical use of digital marketing, preparing you for careers such as:

• Social media management
• Search Engine Optimization (SEO) executive
• Manager of marketing campaigns
• Content strategist
• Conversion rate optimizer
• Expert in email marketing
• Brand manager

Create websites and social media campaigns with your creative touch, work as a content specialist and create videos or podcasts, work in UX design and neuromarketing, or go into analytics to learn more about the power of data.

Have more questions relating to your marketing degree? Check out Go Degree’s blog section for more topics!